Finance sector

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They are materials that allow users to test their knowledge of finances and plan investments with greater precision . One of the calculators was designed to help the user calculate how much is necessary to invest per month to accumulate resources in order to pay for university studies: conversations with interactive content Another interactive content worth highlighting is the quiz that helps the user evaluate their knowledge in finance: conversations with interactive content In this way, Save and Invest simplifies something that many people consider complicated: personal finances. In addition, the organization can collect data that helps to better understand the audience and develop solutions according to the needs of the buyer persona .


3 reasons that make interactive content a great resource for brand positioning Croatia Phone Number List in the Finance sector The interactive experiences you just saw are allies of engagement. They act in harmony with human nature itself, which appreciates good interaction. Furthermore, these contents teach in an interesting and—and why not say it?—fun way . This knowledge that the user acquires has a great impact on their decision, as the Demand Metric study pointed out.





The interesting thing is that the leads generated tend to be more qualified, since, depending on the material, the user provides a series of data that will be useful to the sales department . The application of interactive content is advantageous due to several factors and, below, we highlight some of them. Primary data collection Concern with individual data is increasing and obtaining it is no longer as easy as before. It's actually good to see that the consumer has become more aware of the importance of their personal information, but companies must find ethical methods to collect it . Interactive content solves that problem, as long as, of course, you notify about this collection somewhere on your website.