ips always useful for creating a perfect campaign

Tanvirmasud

TSo far we have talked about what you can do on Instagram and how you need to organize your work to do it best. What still remains to be listed are the characteristics that a photo, a video or a mix of both should always have so that your company's profile is always among the most followed on the platform and your business receives knowledge, engagement , traffic and (possibly) in return. conversions on the site. Narrow focus on a single theme - Choose a well-defined topic and develop your message exclusively around that: if you have segmented your audience well you will already know how to structure it and you will not waste unnecessary energy trying to tell everyone everything.

Focus heavily on the text - It may seem like India Telegram Number Data a paradox but what you write accompanies your images and gives them value. Manage the size and consistency of the text message well, work to create effective calls-to-action , and use cunning: on Instagram publishing a few lines can almost become a microblogging activity . Make photos and videos a value to share - Your message must represent you in every aspect: only in this way will you be able to obtain the interest and participation of users. Repropose exactly the aesthetic that characterizes your brand, be creative but not artificial, underline the visual elements that can make your advert an experience rather than a promotional message. Always have a hashtag - You may find them annoying when there are too many, but hashtags are a real magic formula for increasing engagement and brand awareness.



It has been calculated that, on average, a post with the hash mark creates over 12% more engagement than one without it. Also worry about the form (or rather, the format) - Effective communication on Instagram presupposes that the quality of your images is of a professional level. Pay attention to the composition of what you publish and make sure it is always easily viewable from all types of devices. For example, it is useless to create a spectacular video if those who access the platform from their smartphone cannot see it! Also work on thumbnails and optimize your ads so that there is graphic continuity with your site. Create dynamism and update messages often - Your ad strategy cannot start from the assumption of creating an amazing ad and then living off it.